How to build a tech startup - About the book
What is this book about?


'How to build a startup: from concept to international markets' book written by Slava Baranovskiy and international group of contributors which actively engage with a startup world. This is a step-by-step guidebook aimed to help readers to be able to get a practical knowledge on how they can start building their tech venture from scratch.

The book is full of practical examples across many topics from finding a good startup idea up to successul pitching to investors and bring the company to an international expansion.


Book chapters:

  • Startup idea validation.
  • Team building.
  • Technologies for a tech startup & Product development.
  • Business model.
  • Finances of your startup.
  • Marketing strategy for a tech startup.
  • Sales for a tech startup.
  • Common failures of tech startups and solutions.
  • Teamwork productivity (Gamification, Tools, KPIs).
  • Growth and expansion.
  • Investment for a tech startup.
  • Startup pitch
  • Behind the scenes of startup life

Book author

Slava Baranovskiy (

Serial tech entrepreneur, tech startup founder, Entrepreneur in Residence of Brunel University London, founder of Eligent Club, International speaker with a strong business and tech background.

He is a guest speaker/mentor at Westminster Business School, Brunel University, Birkbeck University, Cass Business School, University College London, Global Entrepreneurship Week London 2017-2018, Startup Leadership Program London, Russian Business Week 2018, Creative Enterprise Centre, Women Who Inspire, WBC, The Budding Entrepreneur Club, Kiuas Bootcamp Helsinki and others.

"This book is a practical step-by-step guide for those entrepreneurs and startup founders who are looking to implement the knowledge into the startup development action."