Christine Falow - Book Contributor

Christine Falow

Strategic procurement consultant, Startup Mentor
Christine Falow
Hamburg, Germany
procurement purchasing global B2B negotiations insights about purchasing sales negotiation coach german business culture
Christine is a true procurement and negotiation expert. She has been a Procurement leader at Beiersdorf (NIVEA), Henkel, Villeroy &Boch and the dalli group in their global headquarters in Germany and in the US for over 15 years. In these roles she and her teams not only negotiated the global demand of all categories but also led innovation projects with strategic (potential) suppliers.

This valuable “Insider” expertise, Christine uses now for training and coaching entrepreneurs and startups. She answers questions like: 

- What are the typical goals and tactics of Procurement?

- What is expected from you?

- How to prepare the meeting (facts, strategies, tactics)? 

- How to have a fair negotiation with Procurement or as Procurement?

- What are traps to watch out for?

- How to close deals with a win-win for both sides?

Professional preparation of B2B meetings makes a big difference in your company’s success. It just takes a little more time – well invested!


"Good entrepreneurs know when to take. Best ones know when to give back"